The Apprentice: Physicist Panned

In week 4 of The Apprentice, Sophie Kain, the physicist was fired. She admitted she wasn't keen on selling sugary sweets for a few pounds when they only cost a few pence to make. Alan Sugar implied that this was par for the course in business. I wonder if he was referring to his products. Yet when Gerald Ratner claimed his company's products were "crap", he lost £500M as well as his job, fortune & company.

I thought her dismissal was an unfair decision as Nathalie Wood had messed up the labels, claiming the sweets were "Organic Orange", when they had a bucketful of E-numbers in them. This blatant mis-representation would have deceived the public and held up the sales of the team.

Then, Nathalie lied about what went on but Alan Sugar smelt her porkie pie in the boardroom. Yet, surprisingly, for screwing up & then lying about it, he didn't immediately dispense with her services. Justice remains to be done.